Pramand is a Massachusetts-based medical device incubator and holding company built around hydrogel technology, with 40 employees and spinouts focused on everything from neurosurgery to women’s health. Jessica Ray is their corporate controller, leading financial operations across the entire portfolio.
Too Much to Do, Too Little Time
When Jessica joined Pramand she took on finance for not just the holding company but three spinouts as well. A typical month meant managing accounting, reporting, payroll, and strategic planning across all four entities – each at a different stage, from clinical to commercial.
While she’d implemented NetSuite and found it effective for operations, the reporting tools fell short, especially in a fast-paced and high-growth environment.
“I could schedule static reports to go out, but that wasn’t what we needed. I wanted dynamic dashboards, something more intuitive and accessible for our management and budget owners”.
Another challenge? Cost. Giving every stakeholder a NetSuite license just to check their numbers wasn’t sustainable. “It was overly expensive for how little they’d use it”.
Enter Datarails
Jessica first came across Datarails on social media (“those ads about stressed-out CFOs needing to produce a report for the CEO in 30 minutes felt a little too real”) and decided to take a closer look.
What stood out was how seamlessly Datarails integrated into her existing Excel-based workflow – and then took it to the next level. From faster reporting saving her significant time to intuitive dashboards, the impact was immediate.
“It was a breath of fresh air. Now I hit refresh and boom – it’s there”.
Jessica Ray
Corporate Controller
What once took hours if not days of exporting, reformatting, and double-checking across entities, now takes about an hour. Less time formatting and more time analyzing has transformed finance at Pramand.
And it’s not just her. Datarails has changed how all the budget owners operate. With full visibility into their data, they’re no longer reliant on Jessica for every update or number pull.
“That autonomy has been a game-changer. It’s empowered them and made them more confident. And that visibility into the data inspires trust. They’re not just seeing what happened, they can drill down and understand the why”.
Jessica Ray
Corporate Controller
For Jessica, it’s a weight off her shoulders. She can finally focus on the strategic work she’s been wanting to do, like thoughtful analysis helping move the business forward.
“Datarails has given me the chance to do more with the limited time I have”.
Jessica Ray
Corporate Controller
Why It Works So Well
Data Visualization Made Easy
Jessica loves data, but she’s the first to admit design isn’t her thing. Datarails’ visualization tools help her tell the story without needing design expertise.
“I can test out pie charts, graphs, combined views – whatever communicates my data best. It’s helped me share insights more clearly”.
Flexible and Custom Reporting
When it comes time for board meetings, she’s able to tailor her reports to each entity to properly reflect their unique needs and brand.
“Datarails made it easy. I just decide what I want to show and with drag and drops, the numbers are pulled exactly the way I need.”
Jessica Ray
Corporate Controller
Confidence in the Data
Jessica now finds herself turning to her Datarails dashboards more than NetSuite.
“I use Datarails as my gut-check. I go through my four dashboards and immediately know where we stand. It gives me confidence in our data and clarity across all our entities.”
Jessica Ray
Corporate Controller
Just Getting Started
Datartails has helped Jessica reclaim time, reduce her mental load, and turn reporting into a strategic function.
“It’s given me peace of mind. It’s such a relief for me and for the whole team”.
Jessica Ray
Corporate Controller
With her standard monthly and quarterly reporting in place and strong feedback from her CEO, her next goal is to expand forecasting and build dynamic restatement models.
“We’ve already done so much, but I’m just getting started”.